We are living an authentic invasion of bots, especially in instant messaging like Whatsapp, Telegram or Facebook Messenger. We can create a bot that simulates conversations and human actions to facilitate tasks that we find repetitive. It is a trend that, due to its great utility and multiple applications. It is spreading to all sectors.
The reality is that there are many types of bots. Depending on the environment and our objective. We will choose one or the other. But let’s go back to the beginning and before we start thinking about how to create bots. Let’s see what they are exactly.
What Are Bots And What Are They For?
When we talk about ‘bot’, we mean a robot. In fact, that is the origin of this name, a simple abbreviation. They are software programmed to operate more or less autonomously on the Internet.
In general, these bots exist and work on our computers for years. Normally performing automatic, repetitive and boring tasks. That yes, at levels of capacity and speed much higher than the human mind and hand.
In this sense the ‘web crawlers’ or spiders of Google. For example, that check all the webs are small bots. But configuring them for more complex tasks can be very useful.
However, bots now go further and allow us to automate tasks as human as customer service. For example, Facebook launched a few months ago the news of the possibility of configuring bots through Messenger. It’s instant messaging service.
How To Create Bots For Web Pages:
One of the best uses we can create a bot for web pages is the assistance in real time or help the user in the web environment. It can help us generate sales or solve problems that users may have.
Creating bots of this type does not have to be very complicated. There are companies that are responsible for generating these services, such as Cliengo. Although there is also the option to generate a bot with the help of an internal programmer. This last option can be very interesting when we want to improve and optimize the operation of the bot or chatbot, but we also want to have continuous maintenance in case of failure of the bot.
The complexity of the bot will be given by the number of conditions and actions that it will cover. If we really want to solve almost any problem. The bot will need much more time and work from the developers.
How To Create A Bot In Social Networks:
Another option, instead of implementing the bot on your website, you can use it on your social networks. Especially for those brands that are e-commerce can be very useful.
In the case of Facebook Messenger, an instant chat. You can configure it to the point of generating sales from the social network itself.
The good thing about this tactic is that it allows us to give better customer service. Almost human attention in addition to attracting more customers and possible leads. If you also understand programming, you can configure the bot yourself and implement it on your Facebook Page. Otherwise, you will have to find an expert.
In addition, joining the wave of bots can mean that our company is committed to innovation. It will improve our brand image, it will be an indication of modernity for the company. An aspect that for a digital marketing strategy can be very positive.
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Other Examples Of Bots:
Not only bots exist in Social Networks. As we’ve seen before, there are bots in many places. The network is full of them. Some of them are even profitable companies. For sample we cite some examples:
Automation of actions in RRSS Botize or IFTTT:
The simplest example of Bot could be any automation tools. IFTTT really consists in the configuration of bots that work on certain occasions. For example, if you tweet using the #apps hashtag, save that tweet in an Evernote list.
Chats of attention to the client in web pages webs:
Sure that on some occasion you have found with a chat of this type on some web page. The operation of these bots is very similar to the one explained in the previous example. It consists of a series of actions when a certain action takes place.
In these cases, the configuration is much more complex, until finally. They can simulate being a real person. In many cases, they are almost an artificial intelligence in miniature. We can say that there are as many examples as bots since each bot responds to certain conditions and actions.
Create A Bot For My Company. How Much Is It Worth?
You may be thinking: “Yes, you have convinced me, but how do I create my own bot?”. Well, if you have no idea of programming you will surely not be able to create one for yourself. You will need help. In any case, do you know how much it costs to create an app?
In the case that you have notions of programming your cost will be minimal, but null. Your cost will be measured the time you invest in the programming of the bot.
If you have no idea you will have to find who is responsible for creating a bot for your website or brand. Regarding the cost of creating a bot. It will always depend on the complexity of it. If you want a professional budget and that fits your project. You just have to go to our website and tell us a little more about your bot.
Just contact us with your Requirement and we will help you out to build a bot of your needs in the lowest cost. We will help you out for sure.
Hence, you have learned what are bots and how to create a bot for your company. Many big and small companies don’t even know what are bots and how to use them. With this article, we have cleared all the doubts of you. If you need any bot for your company or for your personal brand. Just contact us from here. Feel Free to Share the article with friends and families.